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Hierarchy

Original: Hierarchy on Saturday Morning Breakfast Cereal

Transcript

Panel 1:
A man with brown hair and a mustache stands beside a presentation showing Maslow's Hierarchy of Needs as a pyramid. His eyes are closed and he gestures toward it. The pyramid's tiers, from top to bottom, read:
BODILY NEEDS
SAFETY
LOVE AND BELONGING
NEW MOUNTAIN DEW BLUEBERRY CYCLONE (drawn as a jagged, glowing blue/teal burst sticker overlaid on the pyramid)
SELF-ACTUALIZATION

Caption (below panel): Look, without sponsorship, we couldn't afford to promote Maslow's Hierarchy of Needs at all.

Advertisement banner (bottom of comic):
OUR TWO NEW BOOKS PARENTING - AN SMBC COLLECTION AND SAWYER LEE AND THE QUEST TO JUST STAY HOME ARE AVAILABLE ON KICKSTARTER DURING MAY 2026!
(Book covers shown: "PARENTING" by Zach Weinersmith, and "SAWYER LEE AND THE QUEST TO JUST STAY HOME" by Zach Weinersmith.)

Votey:
A close-up of the same mustached man's face. A speech bubble reads:
"IT TOTALLY BLUE ME"™

Alt text

Main comic, single panel: A man with brown hair and a mustache stands with his eyes closed, gesturing toward a presentation of Maslow's Hierarchy of Needs drawn as a colored pyramid. The tiers from top to bottom read BODILY NEEDS, SAFETY, LOVE AND BELONGING, then a jagged glowing blue-teal burst sticker labeled NEW MOUNTAIN DEW BLUEBERRY CYCLONE wedged in as its own tier, and finally SELF-ACTUALIZATION at the base. A caption below reads: "Look, without sponsorship, we couldn't afford to promote Maslow's Hierarchy of Needs at all." The joke is that a soda ad has been inserted as a fake human need into the famous psychology pyramid. A promotional banner at the bottom advertises two Kickstarter books for May 2026: "Parenting - An SMBC Collection" and "Sawyer Lee and the Quest to Just Stay Home," both by Zach Weinersmith. Votey (aftercomic): a close-up of the same mustached man's face with a speech bubble reading "IT TOTALLY BLUE ME" followed by a trademark symbol — a pun on the soda being blue.

Transcribed by Claude Opus 4.8.